‘Sales of tomato specialities to Chinese consumers are rising, both offline and online’
In the Chinese city of Guangzhou, the company Guangzhou Bobby Agriculture Tec. Co. Ltd. grows Rijk Zwaan’s tomato specialities on 35 hectares. These tomato types are becoming increasingly popular among Chinese consumers.
Promotional campaign for Spanish Piel de Sapo melon
The melon is a popular fruit around the world. International vegetable breeding company Rijk Zwaan continues to invest heavily in developing new varieties that are all characterised by a consistently good flavour.
Denomination of new official races downy mildew in lettuce, Bl:34EU & Bl:35EU
With effect from 02 July 2018 the International Bremia Evaluation Board Europe (IBEB-EU) has named two new official races of downy mildew in lettuce, Bl:34EU and Bl:35EU.
‘Room in the market for fresh-cut salads and vegetables’
What are the latest convenience-related trends and developments? At the European Convenience Forum in Hamburg, Germany, on 7 June 2018, experts from all over Europe will be answering this question – and they will include Bauke van Lenteren.
Rijk Zwaan opens Seed Quality Center
Dutch-based vegetable breeding company Rijk Zwaan officially opened a new location in De Lier, the Netherlands on May 18. This new Seed Quality Center (SQC) creates more room for growth and the application of new testing and research techniques related to seed quality.
Denomination of a new official race of downy mildew in spinach
With effect from 16 April 2018, the International Working Group Peronospora in Spinach (IWGP) has named a new official strain of spinach downy mildew, Pfs:17
Rijk Zwaan launches range of rocket varieties
Vegetable breeding company Rijk Zwaan adds rocket to its babyleaf assortment under the Rocketeerz label.
Rijk Zwaan receives Best Employer award 2017/2018
Dutch-based vegetable breeding company Rijk Zwaan has won the ‘Best Employer’ award in the Netherlands within the Production & Industry category. This was announced during the award show of the largest employee satisfaction study organised in the Netherlands.
Rijk Zwaan inspires chain partners with Innovation Wall
Rijk Zwaan’s vegetable breeding programmes revolve around innovation. With the company’s win of the Fruit Logistica Innovation Award for Knox™ in 2017 still fresh in everyone’s mind, Rijk Zwaan will once again be focusing on innovation at this year’s Fruit Logistica – the world’s leading international fresh produce trade show, which is being held from 7 to 9 February 2018 in Berlin.
Rijk Zwaan opens subsidiary in Vietnam
On January 1st 2018, Rijk Zwaan Vietnam LLC will take over the sales activities from the current exclusive Vietnam Rijk Zwaan distributor. With the establishment of this new sales subsidiary, Dutch-based breeding company Rijk Zwaan expects to reach a stronger market position in the region.